Video Transcript
In what is sometimes referred to as the Arsenal City sits a coated abrasives factory built on the spirit and work ethic of the people of Watervliet, New York. A group that knows the meaning of hard work, and what it means to be a part of a family.
As each person enters the facility, there is a sense of pride and tradition in the work that lies ahead. As we walk a day in their shoes, we are reminded that the highest quality abrasive products that ship all over the world are made right here in this city. From the offices to the plant, New York pride and tradition run deep. A friendly smile is always right around the corner.
Expect to be greeted with a thumbs‑up, a passing wave, or a funny joke. Fair warning, if hitching a ride, be sure to make sure your chauffeur can drive in all directions. There's something about a New Yorker that knows the meaning of a job well done.
Striving for customer satisfaction that exceeds expectations on products like Norton Blaze, Norton Neon, and Norton BlueFire. A satisfaction we see reflected daily in the smiles of the Norton family. We salute the decades of experience running through these walls, and the legacies that have been built over the years.
There is heart and soul poured into every product. A work ethic that is second to none. It's pride, it's passion, it's tradition. That's Norton, reshaping your world one factory at a time.